As the advert says, DVD piracy funds criminals. Being good members of society I imagine those in the DVD industry would prefer criminal groups to concentrate more on DVDs than socially harmful activities such as drug dealing. So how could they encourage illegal downloads and pirate DVD purchases? One way is to make legal copies less attractive. I have three suggestions:

1. Region locking Attempt to prevent DVDs bought in one region being played on players and computers from another. This should particularly impact those that travel between regions and like to buy films to watch on their laptops.
2. Annoying compulsory adverts Place a few minutes of annoying adverts that can’t be skipped at the start of the DVD. For extra effectiveness make the subject of the advert DVD piracy.
3. Be unreasonable Quite a few people will still be reluctant to break the law. Ease them into this by putting the line on the ridiculous side of fair use. Fight to make sure that performing backups, viewing DVDs on Linux, and ripping DVDs to view on iPods illegal.